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Digi Hotel Stage 2025

The New Language of Hospitality: Digital Experiences That Speak to the Modern Traveler 

As part of the XENIA 2025 exhibition, taking place from November 22 to 24, the Digi Hotel Stage will be a key reference point for technology and innovation in the hospitality sector. Expert digital marketing professionals, hotel executives, and representatives from leading companies will present the latest developments and practical applications that are transforming the guest experience. 

In the era of digital experiences, hospitality is no longer limited to a warm welcome and a comfortable stay. Modern travelers seek convenience, speed, and personalized services at every interaction with the hotel – from booking to check-out. 

Artificial intelligence and smart technologies, such as smart check-in, voice navigation, and automated services, are shaping a new “language” of communication, where technology becomes a tool for a more human and meaningful experience. 

But what does this mean in practice for hoteliers? How can they meet the new expectations of travelers and effectively integrate these technologies into their daily operations? Below are the key topics that will be discussed at the Digi Hotel Stage: 

Not Science Fiction: How AI is changing the Before, During, After Travel Experience  

Artificial intelligence is no longer a science fiction scenario. From search and booking to the hotel experience and post-trip reconnection, AI is radically transforming every stage of the customer journey. Discover how technology is reshaping traveler expectations and hotel practices. 

AI for Everyone: Everyday Practical Applications for Hotels 

How can hotels of all sizes leverage AI in practice? From automating communication to predicting bookings and optimizing services, artificial intelligence is becoming a daily tool for everyone. 

Digital Marketing Latest Trends  

Digital marketing in hospitality is evolving rapidly. New strategies, tools, and platforms enable hotels to increase their reach, attract more travelers, and boost direct bookings. Explore the latest trends shaping the future of online presence in the hotel industry. 

SEO in the AI era  

Artificial intelligence is changing the rules of the search game. For hotels, this means new strategies to stay visible when travelers search for destinations, experiences, or accommodations through AI tools and chatbots. Learn how to adapt your SEO to the new era so customers can find you more easily than ever. 

The New Language of Hospitality: From Smart Check-In to Voice Navigation – What Today’s Travelers Really Want 

Guests now speak “digitally”: they want instant service, convenience, and personalized experiences. From smart check-in to voice navigation in the room, hospitality is acquiring a new language – the one modern travelers demand.  

Hospitality is evolving, and so are the ways travelers interact with services. This new “digital language” is not just a tech trend, but a fundamental transformation of the experience. Hotels that embrace this change will be able to offer more personalized, flexible, and memorable experiences to their guests – speaking the language of tomorrow, today. 

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